Start Up Princess Featured in Mommy Blog Article

The Daily Herald, our local Utah County paper did a story entitled, “Are You My Mommy’s Blog?” on Wednesday, March featuring the topic of Mommy Blogs and featured Start Up Princess. Check it out. The Daily Herald reporter, Natalie Hollingshead found us through a Google search! Gotta love Google.

The article discusses how blogs written by moms have the potential to create tight knit online communities within a certain genre–ours is that of the woman entrepreneur trying to balance start up, home, and family. Glad to see the local press is writing about the power of blogging and the moms who are behind them and that support these sites.

Here is an excerpt from the article:

Kelly King Anderson wouldn’t be blogging if it weren’t for another “B” word — baby.

The 33-year-old Spanish Fork entrepreneur started blogging in July 2006 as a way to pass time while nursing her now 11-month-old baby.

A mother of three, Anderson wanted to connect with other women entrepreneurs and glean tips on balancing work and family. Launching a blog — an interactive online journal that can be accessed by others — seemed like the perfect merger of business and babies.

“I knew I didn’t have all the answers but that we women could teach each other something,” Anderson said. “It’s so good to find people who are similar to you. It just makes me feel so much more connected.”

What began as a means to self-expression blossomed into a business of its own, and a much-needed social outlet for Anderson and the dozens of other women who frequent her site, www.startupprincess.com.

“These are some of my best friends,” Anderson said. “These are people that understand me better than my next-door neighbor because they are doing the same thing as me on a daily basis.”

Read the full article here.