Turning Your Passion Into Profits
February 4, 2010
Over the years I’ve had the opportunity to be associated with many, many entrepreneurs, especially those in a home-based business environment. I’ve seen many experience a tremendous amount of success and some have fallen short of their goals. But there are some common denominators I’ve observed in those who have hung in there to reach their goals and enjoy success. This list isn’t all-inclusive, but definitely a place to start.
1. You need to have a conviction about what you are doing. Some call this a sense of mission. It’s the part of the opportunity that tugs at your heart strings. It’s how you know you’re contributing to society, making a difference in people’s lives and leaving a legacy. For years I’ve had a quote that I’ve loved and kept close to me, it says, “Many things in life will catch your eye… few will catch your heart – pursue those!” Don’t be apologetic about loving what you do – even if others don’t “get it”. Your excitement, enthusiasm and passion for what you’re doing is what will keep you going and draw others to you.
2. Have an open mind, an open heart and be realistic. Recognize that when you’re pursuing a passion and trying to turn it into a profit there are days the thing you love will feel like work and there are days when your work will feel like a labor of love. Know that the lines will get blurred and that’s ok. That’s actually your life becoming more balanced as the things you love overlap with the necessities of life.
This is something that you will find in EVERY single successful entrepreneur – they don’t know where the lines between work and play are; and because of that they don’t know how many hours they’ve worked on it and for the most part, they don’t care.
There are two kinds of workers – those who watch the face of a clock and those that watch the faces of others. Those that watch the face of the clock have almost always worked for someone else. They move through life accepting the dollar value that has been placed on their time and they watch the clock to formulate their rewards.
The other kind of worker – those who watch the faces of others understand rewards in an entirely different way.
If you want to be successful turning your passion into profit but you suspect you’re a clock watcher – release yourself and insist that those around you do the same – from seeing money as the only reward to your work. You aren’t doing this for the money alone, so don’t measure your success or worth in that way only!
3. Have a network or a partner that insists on accountability! This is so critical – I can’t emphasize how important this element to success is. Have you ever heard the saying, “Walk with Giants” There’s a Japanese proverb that says something like, “When the character of a man is not clear to you, look at his friends.”
Pick partners, friends and an accountability network that raises you to a higher level – surround yourself with people that make you want to be a better person. Honor your commitments in those relationships and keep the promises you make to them and more importantly, that you make to yourself!
4. Have a plan, but good grief already – be willing to Take A Leap of Faith!!! Way too often we let perfection rob us of many good things. Too often we procrastinate getting started and working towards success because we want to have a perfect plan. Its probably one of the biggest secrets I’ve seen as a common denominator in those who are successful – they have taken to heart the phrase, “Fake it ’til you make it!” In their quiet moments, almost every single one of them will admit to the fact that they jumped in WAY before they had all the answers. Its not being irresponsible or unprepared – its about being so anxious to get started they just couldn’t wait to get out there and give it a try. Years and years ago a song came out that I instantly loved because of its lyrics. They expressed the idea that sometimes you just have to “give a whirl and learn as you go” – basically, take a leap of faith.
The song is called, “Life’s A Dance” and was released in 1992. I was two years into my own home-based business at the time and wondering if my efforts were worth it. I was consistently making a few hundred dollars a month (sometimes more) but my goals and dreams were bigger than those checks. That song inspired me and became a private motto. And every successful entrepreneur has one that sounds very similar to it. Needless to say, I jumped in both feet and danced like crazy. I have never regretted that decision. A few years later my husband had a dream he wanted to pursue. We went to the bank to get a loan. We talked about our income, our assets and our liability and then I mentioned, somewhat reserved that I made a little money with a home-based business I had. I sincerely did not know whether or not it would matter or make a difference to the process we were going through. The man gave me an, “Oh that’s sweet” kind of look and in a very patronizing way asked me how much I had made that year. I pulled out a report of my check stubs and customer receipts and said, “$72,000” He literally dropped his pen and just stared at me. When he recovered he said, “Yeah, that makes a difference. Man, I wish my wife would do something like that!” It was a pretty validating moment.
I hope 2010 brings lots of validating moments for all of us as we work hard to turn our passion into profits.
Carol Rice, CherishBound, Cherish Bound is a party-plan company that allows people to make and publish their own stories using their own photographs. Carol Rice, who started and grew the company on a bootstrap budget, is an expert at teaching other entrepreneurs how to do the same. She is also an expert in home party sales and direct sales. Twitter @carolrice









