Need Someone to Watch Your Kids So You Can Vote?

October 27, 2008

Startup Princess Fairy Godmother Rachael Herrscher, co-founder of Today’s Mama has teamed up with Sitter City to offer free and discounted childcare on Election day to encourage moms to vote. To redeem the discount code, go to Sitter City.com and use code, “MamaVote08″ First 50 to sign up get 2 hours of free babysitting.

here’s the press release:

Sittercity.com and TodaysMama.com Team Up to Offer Free Babysitting on Election Day
Through MamaVote Initiative, Partners Work to Get Moms Out to Vote in 2008 Election

SALT LAKE CITY and CHICAGO. October 7, 2008 I want to vote, but I dont have anyone to watch the kids. I cant leave them home alone! When you’re a mom, balancing your parental responsibilities with your civic duty seems more and more daunting as Election Day approaches. But not this year! TodaysMama <http://www.todaysmama.com/>  and Sittercity.com <http://www.sittercity.com/>  today announced that as part of the MamaVote <http://www.mamavote.com/>  initiative, they will offer free and discounted babysitting on Election Day, November 4, 2008. From October 27 to November 3, all individuals who sign up for a membership at SitterCity.com with the promotional code MamaVote08 will be eligible for 50 percent off babysitting on Election Day. In addition, the first 50 individuals to register will receive free babysitting for two hours on Election Day.
TodaysMama joined with the League of Women Voters and Sittercity.com to launch MamaVote last year, a non-partisan, education and inspiration-based initiative that encourages mothers to get involved in the political process. By offering discounted, reliable babysitting, these organizations hope to get more women to the polls.

“Mothers make up one of the most powerful voting blocks in our nation,” said Rachael Herrscher, co-founder and CEO of TodaysMama. “We want to encourage all mothers to vote, and finding a babysitter can be a big road block. Mothers can and do make a difference every day, and we are excited to see the voter turnout for this historical election.

In the current political environment, U.S. women are significantly under-represented in public office. There are 87 women serving in the Senate and House, making up just 16 percent of Congress. The U.S. ranks 66th in the world in the percentage of women in national parliaments – trailing such nations as Iraq, Cuba, South Africa and China. In the 2004 election, women voted at a 65 percent rate, compared with 62 percent of men. Most analysts believe that women constitute the vast majority of swing voters, making election cycles potentially more dynamic and less predictable.

“We are honored to partner with TodaysMama and the League of Women Voters to make it easier for women to vote in key U.S. cities by providing them with reliable election-day child care,” said Genevieve Thiers, founder and CEO of Sittercity. “The nation and its children will benefit tremendously from having even more mothers involved in the process of electing public servants.”
Mothers can go to www.sittercity.com
<http://www.sittercity.com/>  and register using the discount code MamaVote08. For articles, interviews and voting information, visit www.MamaVote.com <http://www.mamavote.com/> .

About Sittercity.com
Sittercity.com, the inventor of online caregiving, isAmericas largest and most trustedonline source for child care, pet care, senior care,housesitting, housekeepingand tutoring.As a network of hundreds of thousands of caregivers nationwide, Sittercity helpsfamilies and individualsfindthe perfect in-home care providerquickly, easily and safelyby using the companys four-step screening process, which includescheckingreferences,reading caregiver reviews,conductinginterviews andutilizingfree access to background checks.Sitter profiles also come with photos, experience, training, safety skills, availability calendars, reviews and more.Registration for sitters is free, and care seekers pay as little as $8 per month for a membership, which gives them unlimited ability to post jobs,andsearch, contact and hire sitters in their areas. A true pioneer in its field, Sittercity.com has been featured by hundreds of media outlets, from the Today Show to the Big Idea with Donny Deutsch to the Wall Street Journal. Sittercityhasalsoreceivedtwelvenational awards, including a U.S. Small Business Administration award in 2006 from President Bush, and three international awards, including first place in the prestigious UPS “Out of the Box” Small Business contest. For more information, visit the company Web siteatwww.sittercity.com <http://www.sittercity.com/> .

About TodaysMama
TodaysMama (www.TodaysMama.com <http://www.todaysmama.com/> ) provides personal, professional and parenting resources designed to inform, enrich and inspire mothers. Founded in 2004, TodaysMama produces local Mamas Handbooks and an online community where moms can explore local events and information, and tune into national content and initiatives. There are 17 local markets in the TodaysMama family, including Arizona, the Bay Area (Alameda, Contra Costa, Peninsula, Silicon Valley North, Silicon Valley South, and Solano), Green Bay, Houston, Southern Nevada, San Diego, Santa Cruz/Monterey, South Florida, Seattle, Spokane, Utah and Washington, D.C.

About MamaVote
TodaysMama has partnered with the League of Women Voters and Sittercity.com to launch the MamaVote Project (www.MamaVote.com <http://www.mamavote.com/> ), a non-partisan, education and inspiration-based initiative that encourages mothers to get involved in the political process. MamaVote offers a broad array of educational and practical resources to increase the role women and mothers play in the political process, from the school board to the federal level. We want to encourage women to make informed and responsible choices for their family, community and country.
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Press Contact:
Allison Yrungaray
TodaysMama
626.841.1640
ayrungaray@yahoo.com
<mailto:ayrungaray@yahoo.com>

Why Did You Startup Your Business?

May 5, 2008

A lot of people ask me how and why we started this business. What were the events that led up to it? What was that moment like? Read more

  Startup Princess is an international network committed to empowering Women Entrepreneurs by offering resources for women in business to support, mentor, collaborate, learn from, and inspire one another. In 2006, after struggling to raise funding for an initial startup business venture, Kelly King Anderson recognized an important market niche existed for reliable resources educating women desiring to start and grow successful businesses, thus Startup Princess was developed.

Successful women entrepreneurs understand that for every business venture, they are in charge of creating, organizing, developing, managing, and assuming all the risks associated with their enterprise. That can seem quite intimidating but as other women business owners will tell you, it’s a lot of work, but it’s worth it! Success is within your grasp and Startup Princess is here to help.

First, join as a member of Startup Princess and start building a solid foundation. Membership entitles you to a listing in the Startup Princess Online Directory where we list women owned businesses. You’ll also access exclusive content like articles, videos, and audio straight from your email inbox. Coupled with feature interviews, discounts on events, networking connections, and press opportunities, your Startup Princess membership will give any woman entrepreneur a great start for her business!

Then, take advantage of Touchpoint, our annual business conference for women entrepreneurs. Practical planning meets sky-high inspiration at this high-impact event for women business owners to network and develop their approach to business with wisdom and creative direction from other women entrepreneurs across the country.

Need a little help taking your business to the next step? Wish you had a fairy godmother like Cinderella offering you a helping hand? Now you can! Startup Princess is the home of Fairy Godmother Consulting, volunteer mentors sharing tips and insights to bless the lives of other women entrepreneurs.

Startup Princess can offer many benefits to women in business from future women business owners to successful women entrepreneurs. Please call or fill out our contact form with questions, concerns, or general interest and let us help you by giving you full access to everything Startup Princess has to offer!