How Sales Conversion Could Mean Less Laundry for You
July 26, 2010
Guest Author, Heather Madder shares the importance of sales conversion:
Hello, I’m just in from being at the pool with my kids….
and my hair is still dripping wet!
But I am so excited about something that I learned
this week and I wanted to take a second and write.
As a mother of four kids (that I am absolutely
in love with), I am always looking for ways to cut
down my time and maximize my results!
SO….How do some people get MORE done?
Everyone has 24 hours in a day … right?
Yes. But not everyone has the same amount
of passion, skill or WISDOM to know how to
effectively use those hours to maximize production.
An hour folding laundry is one thing.
An hour closing a $3,000 sale is another!
Same 60 minutes …. totally different result.
(& after you close that $3,000 sale–
do yourself a favor and pay someone
$10/hr to fold the laundry bc you just bought
yourself 300 free hours!
=========
We’ve got to learn how to maximize our production,
so we can spend time with our families & sharing
our messages of change.
What is SALES CONVERSION?
Sales conversion is the percentage of prospects that you
turn into, or convert into, buyers (i.e.: paying customers,
clients or patients.)
For example, of 10 prospects, how many will become paying
customers? If you convert three into customers, you have a
sales conversion rate of 30 percent. If seven of your
prospects become customers, you have a sales conversion
rate of 70 percent. Consider this: Whether you convert 30
percent or 70 percent, you still took the time and energy
to talk to 10 prospects
See how this plays out!
Imagine 100 people coming to your intro call or
presentation. You can either convert 20 of
them or 40 of them into being your clients.
You can quickly see that focusing on
conversion is a surefire way to double your business while
doing the same amount of work, expending the same amount of
energy, taking the same amount of time, with the same
amount of words coming out of your mouth.
Like everything else…it’s a learnable skill (all of this is!)
The only reason you may not have big results…is that you haven’t
had the tools yet.
Remember, when people don’t buy it doesn’t mean that they
are not intrigued. You might be the most polished presenter
or the most charismatic teacher on the planet, but if you
are not giving people what they need so that they can make
the choice to buy what you have to offer, your Million
Dollar Value is not available in the world… and it costs
everyone!
The bottom line of where I’m coming from is this: You
possess a wealth of valuable gifts, talents, products and
services, but no matter how fabulous you are at presenting
these, if you are not paying attention to what converts
people into buying your offering, it’s a rip-off to you and
them.
So that’s what sales conversion is and why you should pay
attention to it!!
Heather Madder is a Life Coach, Author, and Business Strategist and will be speaking at this year’s Touchpoint Conference. She can be found on Twitter @heathermadder and on her site, http://www.mybestlifebydesign.com. Heather frequently hosts live events and tele-seminars, sign up for her email list to get more details.
How to See Real Progress This Summer
May 24, 2010
When you know what you want to accomplish & more or less know how to accomplish it, one of the most frustrating experiences can be making No Progress toward that goal. Here’s one of my Schedule Makeover http://www.ScheduleMakeover.com exercises:
The key to accomplishing anything from finishing a project to going on a trip to climbing a mountain is consistent action in the direction of a goal:
1. Write down what you want to accomplish in a place where you will see it every day. (For instance at the top of my calendar, I have a list of the next places I want to travel. You can also put your goals on your to do list, tape them to your cabinet door, put them up as a screen saver. Whatever works for you.)
2. List out the next steps. For instance, if you’re planning a trip, write down these types of activities:
- Look at calendar for potential dates
- Call friends and/or family to see if these times work for them
- Check out flight prices & set an alert to let you know when costs drop
- Think through lodging/transportation options
- Look up the prices online
- Check if you can use rewards points
- Browse the Web or go to the library or bookstore for ideas on activities
- If traveling abroad, check on necessary paperwork/immunizations and start to schedule appointments
- Buy travel insurance
- Decide if you need to make any purchases & make a shopping list
- Put up out of office messages
- Etc., etc., etc.
3. Make note of anything with a very specific deadline or that needs to be done a certain amount of time in advance (like one month). Look over your calendar and set aside specific days when you will have a reminder to complete these activities on time.
4. Start telling people about what you’re doing so you have some positive peer pressure to keep moving forward (or get a coach to keep you accountable–in an encouraging way ;o).
5. Set aside a certain time each week when you will move forward on less time sensitive activities that need to be completed to move toward your goal. For instance, one hour on Saturday mornings. When you get to that time, spend that hour working on whatever is next. (It’s OK if you don’t finish a whole action item, you just need to be making consistent progress.)
6. CELEBRATE your progress! Give yourself some type of reward for moving forward such as a stop at your favorite ice cream place, a call with a friend, or buying a new book. (Whatever you find motivating.)
7. Watch as you accomplish your goal.
It’s amazing how consistent action leads to results.
In just weeks, I’ve seen the world bloom as the little bulbs that put down roots and put up stalks over the past months burst into flower. Seemingly “overnight” results come from consistent effort.
To stop feeling frustrated, get clear on what you want, plant seeds, cultivate them, and watch them grow!
Have a fabulous day!
Elizabeth
Elizabeth Grace Saunders is a time coach who empowers individuals to achieve peaceful, meaningful and productive lives through Schedule Makeovers™ [link to http://www.ScheduleMakeover.com]. Her empowerment coaching frees you from guilt, overwhelm, and frustration!
Discover how you can start enjoying your life TODAY! Look forward to talking with you!
Elizabeth has been featured in Inc magazine, The Chicago Tribune, and on NBC, and is happy to be interviewed for your broadcast or publication.
Life Balance: Making T.I.M.E. Work For You
April 9, 2009
Time is precious and as women – with all we have to do and seemingly so little time to do it – it is important that we learn how to make T.I.M.E. work for us, not against us. These four tips will help you achieve better life balance, bolster your energy and self-confidence, and allow you to accomplish those things which are most important to you. Read more











