The Fairy Godmother program is one of my favorite parts of Startup Princess. We get to collaborate with some of the brightest women in business! Desiree is no exception. When she applied I was thrilled to see all the things she’s done and to hear her expertise. I loved her even more when I got to meet her for our Fairy Godmother retreat! She is super strong in website design and online marketing! Get to know Desiree! – Michelle
Name: Desiree Scales
Location: Atlanta, GA
Education: BA Public Relations Journalism
Desiree’s Bio: Desiree Scales brings over 15 years of expertise in online marketing to customer projects at her award-winning company, Bella Web Design, Inc. With a background as a web designer for a major U.S. corporation, Delta Air Lines, Desiree delivers sound advice and outstanding solutions for her business customers. Her expertise and experience has evolved into a passion to educate people about online marketing and technologies that foster success. She has been a featured speaker at companies, conferences and seminars speaking on topics about web design, social media, online marketing and protecting teens on the Internet. Desiree also hosts The Bella Buzz, a weekly podcast dedicated to online marketing topics, tools and tips for business owners. Her podcast is popular among business owners around the world. Her company garnered a prestigious Webby Award Honor in 2011. Desiree has provided consulting for many companies including Microsoft, Delta Air Lines, Northside Radiology, Brand Mortgage and Marriott among others.
What you wanted to be when you grew up: Broadway Actress
What you are: CEO of my own company (close enough)
Brief Summary of your Start Up: Web Design/Online Marketing
Where you are located: Atlanta, GA
Company Website? http://www.bellawebdesign.com
What inspired you? My husband, mom and friends.
How long have you been in business? 14 years
How did you fund it? Self
Do you have a Fairy Godmother (or Mentor)? Yes, Tricia Molloy
Do you belong to any Business Organization or Networking Groups? Chamber of Commerce
Current Business Challenge? Handling rapid growth.
What are you doing about it? Finding new designers and a sales person.
Favorite motivational quote: “If it’s meant to be, it’s up to me.”
Family? Yes, 2 girls.
How do you balance family and business? Working from home makes it much easier. Having a partner in the business helps.
What do you do to relax? Work with yarn.
What do you want to change most about your world? Nothing.
What are you most proud of? My kids.
What advice would you like to offer other StartUp Princesses? Dance to your own song.
Favorite Magic Wand (tool/resource)? My mom.
If you could design a tiara, what precious stones would you use? Diamonds!
Did I leave something out you would like me to know about yourself or your business? I studied to be an Opera singer in college on a full-ride scholarship.