What’s Missing In Your Marketing – Speaking at The Hub in Salt Lake City

Do you know what’s missing in your marketing?  As I have been consulting with marketing clients for the last decade I have noticed too many people are using what I call “Pin the Tail On the Donkey” Marketing.  They’ve got their blindfolds on and they are just trying to hit the mark without a plan, and they are missing it.

I’m excited to be speaking at The Hub in Salt Lake City this month on this very subject.  I’m going to be talking about “What’s Missing In Your Marketing” and providing a solution to blindfold marketing.

If you’re close by, I hope you’ll join us.  The conversation is good and the networking is even better!

Date: May 30th at 9:00 am – 10:30 am

Location: The Holiday Inn Express 4465 Century Drive (1 block west of I-15 at the 4500 South Exit)

First time guests are FREE.
Returning guests are $15.00 when registered at http://ideallifevision.com/thehub/
$20.00 at the door.

Then tell us you’re coming on facebook.

More about The HUB:

Are you ready to expand your network & grow your business?

Join us at Utah’s networking hot spot – The HUB – where personal development & quality networking come together!

Each month we host a speaker with a relevant topic for you and your business needs followed by a lasered mastermind opportunity for you to create QUALITY connections.

We hope you’ll join us!

Register at http://ideallifevision.com/thehub/

 

Enter to Win a Ticket to the MomBIZ Retreat in Denver, Colorado

UPDATE:  Congratulations to Jen Richardson, winner of the free ticket to the MomBiz Retreat! and since it was such a tough decision and I ended up picking a winner at random, Shelagh and Lara are willing to give all the registrants discounts to the event! Check your inbox for details.  And to all you busy entrepreneurs, take time for some self-care this month. Your body and your business deserve it!

Who says you can’t mix business with pleasure? At the Mom Biz Retreat, you get to do both — over a weekend you get to make your business successful AND enjoy some well-deserved “me time.” 

By the end of the weekend, you will:

•  work on your business in a supportive and nurturing environment,
• receive individualized coaching and training to help grow your monthly income,
• be pampered with delicious food, wine and spa treatments,
• thrive in the company of amazing women who understand and live in a similar world,
• walk away with tools, strategies, goals and a plan after just one weekend!

 The weekend is hosted by Lara Galloway (@Mombizcoach, www.mombizcoach.com) and Shelagh Cummins (@biztrainher, www.biztrainher.com). Lara (MA, mother of two) is a certified life and business coach; speaks at conferences, retreats and private groups; hosts a weekly radio show; and is regularly featured in the national and international media. Shelagh (MEd, mother of three) is the founder ofpracticalmum.com and biztrainher.com; a business trainer, speaker and a content strategy queen. You’d be hard-pressed trying to find 2 more competent women to learn from.

The Start Up Princess is thrilled to announce we are giving away oneAll-Access Pass to the MomBizRetreat Denver; June 7-10, 2012. This ticket gives you access to all sessions, parties and festivities. Come and join Shelagh and Lara for a weekend you will never forget.

How to win? Easy!

Leave a comment telling why you need the MomBizRetreat.  What do you need from the MomBizRetreat to help launch you to the next level in your business? That’s it.

Giveaway open from May 8- 14th. Winner will be randomly picked and notified via email.  Travel and accomodation is covered by the winner of the ticket.

Where My Marketing Journey Began & Why I Need Your Help

A note from Michelle:

My marketing and business start was from my friend Karen making me sign up for her marketing class in High School.  I was on an arts path (debate, drama, etc.) with my electives, but I decided I could branch out.  It was one of the best things I ever did, and ultimately I credit DECA with starting me on the marketing path that led me here: to be a marketing consultant for entrepreneurs and organizations across the country.  I competed in the DECA career development conference  as a Senior and qualified to the National competition.  My year it was held in Anaheim, CA.  This year, it’s being held “in my backyard” Salt Lake City.  If you are in the area, and could spare a day to mold tomorrow’s business leaders, I would consider it a personal favor to me and I know that day will be electric in the lives of those High School students.  That day for me in Anaheim was life changing.  

DECA Seeks Volunteers to Judge and Evaluate Business and Marketing Students

In April 2012 DECA will host two International Career Development Conferences in Salt Lake City, Utah – bringing approximately 15,000 high school and college students to the state.  These high-achieving, business-minded students will be participating in DECA’s Competitive Events Program in which they will present projects to business professionals or engage in business simulations.  DECA offers over 40 different competitive event categories for students to participate in.  In order for the conferences to operate properly, over 1,000 business professionals from Utah are needed to judge and evaluate student presentations.    Visithttp://www.deca.org/events/judge and complete the appropriate registration form.  Sample video presentations and answers to frequently-asked questions can be found at the site as well. 

All volunteers will receive breakfast, lunch, free parking at the conference site, and a certificate of appreciation to help document community service hours.  If you would like additional information, please contact Shane Thomas, Director of Competitive Events, at shane_thomas@deca.org.

High School DECA International Career Development Conference

Date: Monday, April 30, 2012

Location: Salt Palace Convention Center

Time Commitment: (varies by event) 7:30 AM – 1:00 PM; 7:30 AM – 6:00 PM; 12:30 PM – 6:30 PM

# of Student Attendees: 14,000

# of Volunteer Judges Needed Still:  100

Register as a Judge at: http://www.deca.org/events/judge 

 

PDF for Judge Responsibility Pamphlet  

Register for a Free Publishing Teleconference with Ishita Gupta!

SHARING YOUR MESSAGE THROUGH TRADITIONAL & DIGITAL PUBLISHING Startup Princess Teleseminar with Fairy Godmother ISHITA GUPTA Founder of: Fear.less Magazine Thursday, April 12, 2012 9:00 AM MDT/11:00 PM EDT (1 hour) It’s FREE! Conference call details will be emailed to you after you register below! (The call will be recorded and emailed to those who register) REGISTER NOW First Name * Optional State Email * Ishita Gupta Bio She understands the blogosphere, how to build a tribe of supporters, and how to use the power of the Internet to market ideas. She helps both first-time and veteran authors do just that. As Head of Hoopla and Media at The Domino Project, a new publishing house powered by Amazon, she launched 6 bestselling books, and helped market 100,000 copies of the most recent book, Read This Before Our Next Meeting, in the first month. She also launchedLinchpin: Are You Indispensable, one of the bestselling business books in 2010 (and had a page in the book.) She founded and runs Fear.less magazine, a popular digital magazine that profiles hundreds of bestselling authors, entrepreneurs, artists, thought leaders, and many others on how they’ve overcome fear; The magazine has been called “Fast Company meets Oprah” by its 10,000+ readers.

CARTIER INTERNATIONAL ANNOUNCES WINNERS OF 2011 CARTIER WOMEN’S INITIATIVE AWARDS

Summer Rayne Oakes & Benita Singh of Source4 Style win the Cartier Women’s Initiative Awards for North America at ceremony at the Women’s Forum in Deauville, France. North America Laureates announced! Benita Singh and Summer Rayne Oakes, Source4Style, United States, are the 2011 Laureates for North America of the Cartier Women’s Initiative Awards.  Source4Style, is helping change the way designers design products, making it less time consuming and easier to find ethical and environmentally-friendly materials. Source4style connects brands and fashion designers to a network of global suppliers through an online community and platform that sources sustainable, ecological materials. Learn more about their project, Source4style. About the Awards Created in 2006 by Cartier and the Women’s Forum for the Economy and Society, in partnership with INSEAD business school and McKinsey & Co., the Cartier Women’s Initiative Awards is an annual international business plan competition for women entrepreneurs. Every year, six Laureates receive US$20,000, coaching support for a full year, access to international net­works and media visibility and an exclusive trophy designed by Cartier. Watch the 2011 Awards Ceremony.

 

Announcing the 2011 Startup Princess Touchpoint Tour!

 

To celebrate our FIVE years bringing quality events to women entrepreneurs, we’re taking Touchpoint to FIVE cities. Though Salt Lake will always remain our premier Annual Conference for Women Entrepreneurs in September, we’ll also be visiting Mesa, AZ; Portland, OR; Boise, ID and Orange County, CA this spring.

You will enjoy powerful keynote speakers, informative workshops and sessions, lunch and unique networking opportunities.  Don’t miss this opportunity to learn from the best in a city near you!  (If we aren’t coming to a city CLOSER to you, we’d still love to have you join us!  Pick a location and make plans to attend one [or all!] of our events this year!  We’re mindful that many of you will have travel costs so we’ve designed these events to be cost effective! )

MESA, AZ – April 7th, 2011

PORTLAND, OR – April 21st, 2011

BOISE, ID – May 6th, 2011 (Details Coming Soon!)

ORANGE COUNTY, CA – June 3rd, 2011 (More Details Coming Soon)

 

LOOK AHEAD AND SAVE THE DATE!

TOUCHPOINT – Our 5th Annual Conference for Women Entrepreneurs – September 2011

Click here to Sign up for our newsletter on the homepage to get event updates and details straight in your inbox!

 

UTAH COUNTY: Startup Princess Event- AUGUST 18th, “How to Be Your OWN Publicity Guru” by NYC Celebrity Publicist Sarah Burningham

Great News! NYC Celebrity Publicist and Author Sarah Burningham of Little Bird Publicity will be sharing her expertise on “How to Be Your OWN Publicity Guru” at a special lunch event for Startup Princess friends August 18th at Noah’s in Lindon. This is an event perfect for anyone who wants to learn an insider’s view on what it takes to get great press from an expert who not only has had incredible success for clients but for her own books as well. Marketing & PR ranks high on the entrepreneur’s list for business strategy, so don’t miss out!

Many Thanks to our Utah County Startup Princess Chapter Sponsor:

Thank you to our Location Sponsor:

Here’s the details for the event:

August 18

12-2pm

Noah’s Lindon 644 North 2000 West

$20- includes Lunch

Register Here:

About Little Bird & Sarah Burningham:

Little Bird is a full-service boutique public relations and marketing firm that blurs the lines of old and new media to develop creative platforms for authors and brands. Founder Sarah Burningham weaves more than 10 years of marketing, publicity and publishing experience on major bestselling projects together with her own experience as a published author, to offer innovative, targeted campaigns. Sarah believes that since every project is different, every campaign should be different, and that’s what she delivers to her clients.

She has represented a variety of bestselling and celebrity clients, including Ralph Nader, Isabella Rossellini, What Not to Wear’s Carmindy, PostSecret‘s Frank Warren, Neal Boortz, William F. Buckey, Jr., Susan Estrich, Jeanne Kirkpatrick, national gymnastics champion Jennifer Sey, Tatiana Boncompagni, Brian Kilmeade, and many others. She serves on the publicity committee for the Brooklyn Book Festival, and is a member of the National League of American PEN Women, Publishers’ Publicity Association, and 85 Broads. For all of her campaigns, Sarah aligns traditional publicity with new media, creative partnerships and innovative marketing strategies. She’s collaborated with companies including Tupperware, Remy Martin, The Sak handbag company, J.Crew, Sephora, Perrier-Jouet, and Wilton baking products, ultimately increasing sales and generating general consumer awareness.

In addition to her publishing and publicity experience, Sarah has written two of her own books, both published by Chronicle Books. Her first, How to Raise Your Parents: A Teen Girl’s Survival Guide, came out in May 2008 and was featured on the Today Show, FOX News, CBS News, NPR, in Newsweek, and on local TV and radio programs around the country. Her second, Boyology: A Teen Girl’s Crash Course in All Things Boy, was published in June of 2009 to rave reviews and major national media, including The Today Show, ABC News Now, Teen Vogue, and multiple interviews on Oprah Radio. She is also the advice columnist behind dear sarah, an advice column with ABC Family. She is currently working on a third book for girls.

Follow Sarah on Twitter.

Utah Blogger Event- Learn about New Legal Issues * December 1st

Utah Bloggers are invited to attend a Free Luncheon Seminar December 1 hosted by Bank of American Fork (in American Fork) featuring Attorney John Rees to learn about the new government guidelines aimed specifically at bloggers.

RSVP: Register for a FREE ticket through Eventbrite by Nov. 30. Space is limited to 25 attendees.

Why attend? Newly released Federal Trade Commission guidelines may:

1) Affect the way you advertise on your blog or social media platform.

2) Require you to declare when you have been paid to blog about a product.

3) Require you to reveal when you’ve received free product.

4) Require certain disclaimers on your blog.

5) Make you more cautious when blogging about news, products, businesses and people.

Bank of American Fork knows that Utah bloggers are active and influential–both in Utah and around the world. Our goals with this workshop:

1) Help you with your blogging and social networking efforts

2) Invite you to tell your social network about Bank of American Fork’s 10th annual Project Teddy Bear to benefit thousands of Utah’s at-risk children

Schedule

11:30 a.m. – noon: Free lunch, networking

Noon – 12:30: Legal advice presented by John Rees of Callister Nebeker & McCullough

12:30 – 1:00 p.m.: Learn about Project Teddy Bear, networking

Startup Princess Image & Media Academy * UPDATE! Nov. 13-14 *Only $225!

The Startup Princess Image & Media Academy originally scheduled as a 3 day event is now updated to be a 2 day with agenda modifications. The new date is November 13-14th from 1pm on Friday to 5pm on Saturday at the same original location, a beautiful 8700 sq ft Sundance Cabin in Utah. And the great news is that it will be more cost effective for Startup Princesses at just $225 per person.  This price will include professional headshots by sponsor Russ Dixon Photography, Read more

Early Bird Registration Available Now for Startup Princess Image & Media Academy *SAVE* $150!

We are delighted to announce that Early Bird Registration is now available for our upcoming Startup Princess Image & Media Academy Nov 12-14 in Sundance, Utah. By registering early you can save $150 and there’s additional savings if you register with a friend. You don’t want to miss out on this exclusive retreat, at a gorgeous 8700 sq ft luxury cabin with industry experts in Image & Media- Starley Murray, Danielle LaPorte, Summer Bellessa, and Cherie Burton, with discussions on web design by Sarah Bray. If you haven’t already seen our video and downloaded the PDF with the event flyer, agenda and my Pre-Media checklist, go take a look! Just think- three days to work deep on image and media training, concluding with headshots by a top celebrity photographer Russ Dixon. There’s pricing with and without lodging (for locals). All rates include gourmet meals, all trainings, headshots and more.

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