DIY Social Media vs. When to Hire It Out with Laurie Hurley

Social media provides SO many different outlets to promote your business!  So I brought in The Social Networking Navigator to help us figure out when to do it yourself and when you should hire an expert.
On this show, you’ll learn:
- Why a kitchen timer should be next to your computer.
- Why a blog is a key part of your marketing strategy.
- How to integrate your blog and marketing content into a killer social media strategy.
- Key tips for keeping up with social media for your business on your own.
- When/How to hire an expert to execute your social media strategy.
The best part? You can download this show for FREE!

Meet Laurie Hurley:

Laurie Hurley has been an entrepreneur since 1998.
Consulting, mentoring and coaching social media marketing
is her passion! A dynamic in-person networker, and sought-
after speaker, Laurie teaches you how to balance and
complement your online marketing efforts with your face
to face networking for maximum exposure to your Target
Market and potential customers.

Laurie’s clients are a mixture of newbie social media users,
baby boomers, small business owners, direct sales people
and entrepreneurs that want to overcome their overwhelm
online and make social media easy!

Laurie’s approach is straight-forward, nurturing, and
knowledgeable as she helps others to understand the power
of social media strategy, not just the “how to” but the “what
for”.

Laurie’s life previous to being self-employed was spent in
the fashion industry as a buyer and then the hotel industry
working for the famed, Waldorf-Astoria hotel. She resides
in Newbury Park, CA with her husband of 21 years, her two
teenager daughters, one dog and three cats. She is an avid
runner and a spelling bee champion.

ALSO, if you like this, you’ll  LOVE the Social Media Business Blueprint on Make It Happen Radio, Download the Social Media Business Blueprint.  Get more information about Make It Happen Radio.

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Content Marketing Strategies with Ann Handley – Radio Show Podcast Now Available

Ann Handley, Content Rules, Content Marketing, Blogging, Make It Happen Radio, Michelle McCulloughContent should be a key part of your marketing plan.  We live in a digital world that thrives on information.  Companies who don’t keep up, could lose business to their competitors.

But if content sounds like another thing to manage and you’re overwhelmed just thinking about it, today’s show is for you.  Tune in to Make It Happen Radio, where my guest, Ann Handley is going to be sharing top tips for keeping up with content in a way that fits in with YOUR talents and goals.

This show includes:
- How to stay on top of content so that it doesn’t become it’s own business
- How to schedule your content strategically
- How to make content part of your annual marketing plan
- How Social Media is part of your annual content/marketing plan

And Ann shared some great tips for running a successful marketing, writing and speaking business.  We’re all busy (she’s one of the busiest!) so you’ll also love her tips for how she does it all!

It’s was a great show. Download it for your listening pleasure.

Ann is the author of the book, “Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and more) that Engage Customers and Ignite Your Business.”

Here’s more about Ann:

Ann Handley is the Chief Content Officer of MarketingProfs, a rich and trusted resource that helps businesses market their products and services smarter and better. Entrepreneurs, small-business owners and marketers in the world’s largest corporations make up its 361,000 subscribers, making it the largest in its category. (Does that sound like marketing-speak? It’s not; it’s just true.)

She is a 12-year veteran of creating and managing digital content to build relationships for organizations and individuals. Also, she’s a writer who blogs at her personal blog, A n n a r c h y, as well as American Express OPEN Forum, Mashable, and The Huffington Post.

Previously, Ann was the co-founder of ClickZ, one of the first sources of interactive marketing news and commentary.

She lives near Boston in a slightly creaky, comfortable house with 2 kids, 4 dogs, good coffee in the kitchen, decent wine in the cellar, a stack of New Yorkers by the bed, and an occasional field mouse in the laundry room.

About Make It Happen Radio:

Successful serial entrepreneur, acclaimed speaker, and The Woohoo Radio Network’s resident Business and Success Strategist. Michelle has used her marketing know-how to help countless business owners achieve their goals by implementing proven, strategic methods, and she has the smarts, strategies, and experience to help you improve your life and take your business to the next level.

Whether you’re struggling to balance your business and personal life, wondering how to get more customers through the door, looking for ways to work smarter, or are overwhelmed by the everyday stresses of being a business owner, Michelle can help.  Tune in Monday’s at 3:00 PM PT/6:00 PM ET.  Learn more about the show, upcoming guests and more at michelleontheair.com

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Meet Jasmine Bashaj- Designer and Founder of So Rad

collage_fin_web

Name: Jasmine Bashaj.

 Location: Vaughan, ON. Canada (Toronto)

Education: Cartooning Certificate (George Brown College),Web Design Certificate (George Brown College,Digital Media Arts Diploma – Honours (Seneca College)

Professional Background (brief, please) After graduation; Motion Capture Specialist @ Seneca College, Motion Graphics Designer @ Big Shot Media, Freelance Digital Illustrator @ Liquidlibrary.com, Digital Illustrator @ Clipart.com, Professor @ Seneca College (teaching: Motion Capture, motion Graphics, Photoshop, Illustrator, storyboarding, studio simulation course)

What you wanted to be when you grew up: A vet, a psychiatrist, and a fashion designer

                                           What you are: Digital Illustrator/Fashion Designer/Professor

Brief Summary of your Start Up

so rad in store

At So Rad, we make baby clothes. I design them based on pieces of items I loved for my kids and put them together to make innovative, functional baby, toddler and now kids wear. Kids grow super fast, and I like getting my money’s worth, just like everyone else. So I make my items grow with kids. Dress’ turn into tunics, outfits go from ¾ length to short sleeved without looking like floods. My 4 year old still wears his 18-24 month boot pants around the house – kids’s start to grow longer, not necessarily fatter, so they’re shorter, but the waist is AOK.

I love bamboo, it’s SO soft and stretchy and breathable, it’s such a great fabric. But, alone, it’s a very strange fabric. It can actually grow after going through your wash, so it’s best to have another fiber mixed with it to keep it in check. I chose Organic Cotton.

 Bamboo is also certified organic, in case you wanted to know ;)

With all of these factors in mind, this is So Rad. I keep learning as I, and my kids grow. What clothing works, what THEY like, colors, patterns.

This year So Rad is introducing some really exciting new items;colors, patterns, gear.

Undies that are wedgie proof, thanks to my daughter for helping

 me realize there is a need for this:)  Boxer briefs for little guys, I always have a hard

first. Liiiiike us!time finding these for my son. A Maki swaddler wrap with legs so no need to unswaddle when you’re buckling them into the car seat. Stay tuned and keep in touch for updates, new designs, patterns and colours. Updates and photos are always uploaded to http://facebook.com/sorad.sorad3 pack of wipes


Where you are located:
Vaughan, ON. Canada (Toronto)

Company Website? http://www.etsy.com/shop/SoRad

What inspired you? Art, Design and my Kiddos.

How long have you been in business? Since Sep 2009

How did you fund it? My husband is my financial investor/advisor

Do you have a Fairy Godmother (or Mentor)? A fairy Godmother:) I take advice from almost everyone.

Connect with Shop So Rad:

http://shopsorad.com

http://facebook.com/sorad.sorad

http://twitter.com/shopsorad

http://shopsorad.tumblr.com/

http://pinterest.com/shopsorad

http://instagram.com/shopsorad

Current Business Challenge?

Keeping up with everything! I’m a 1 (wo)man ! I have 2 kids, 8 months pregnant (due early May) I do freelance Digital Illustration still and I teach.

What are you doing about it?

2 words – time management. There’s a time & place for everything. Pacing myself keeps everything running smoothly – not to say I’ve never derailed, or gotten super busy for a couple days, but everything evens out. My husband helps a lot too.

Favorite motivational quote:

**nothing comes to mind right off the top of my head

Family? Yes! Great husband, Daughter, 7 & son, 4. Expecting #3 early May 2013 – I needed a new model!;)

If so, how do you balance family and business? Again, Time management. Both kids are in school, so I have some days to work on my business. Also, when they go to bed, I sometimes have a couple hours to work, but then again, that tends to be husband time:)

Favorite book? I’m not a big reader. I do really like reading tutorials and trash mag’s:)

What do you do to relax? Not that this is very relaxing, but I love to cook and play games on the ipad.. and Sleep!

What do you want to change most about your world?

My personal world? Or the world we live in today?

The world we live in; I would like to take my big eco foot print down a notch

so rad logo imageWhat are you most proud of?

Building my own brand!

What advice would you like to offer other Start Up Princesses?

Even if things start off slow, which they generally tend to, stick with it, listen to advice, take advice, be open to change.

Favorite Magic Wand (tool/resource)?

My Mac Book Pro and Tablet! (I love you guys!!:) yes, I am a tech geek)

If you could design a tiara, what precious stones would you use?

Call me a hippie, but I like the whole birthstone idea. Topaz (turquoise, my fav colour) Red Ruby,  Emerald and Peridot…and diamonds just ‘cuz we can always use extra sparkles;)

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Enter for Your Chance To Win Entrepreneur Magazine’s Entrepreneur of 2013

CONTEST SHINES NATIONAL SPOTLIGHT ON SMALL BUSINESS OWNERS

Kick off to Entrepreneur Magazine’s Entrepreneur of 2013 presented by The UPS Store

Press Release: (SAN DIEGO) April 2, 2013 – Small business owners wear many hats, and those looking to gain priceless company exposure should consider throwing one into the ring for a chance at being recognized as Entrepreneur magazine’s Entrepreneur of 2013.  Presented by The UPS Store, the contest recognizes entrepreneurs who are revolutionizing their industries, inspiring their employees and making a difference in their communities.

Past winners of the annual contest include Limor Fried of Adafruit Industries (2012), Jason Lucash of OrigAudio (2012), and Daniel Lubetzky, founder of KIND Healthy Snacks (2010).

“Being recognized as the Entrepreneur of 2012 kicked off a series of amazing milestones for our company,” said Limor Fried of Adafruit Industries. “We had our best month ever in terms of revenue, the most number of orders and we hired more team members. But most importantly, it put our industry as a whole into the spotlight, and that was beneficial for other companies as well.”

Winning entrepreneurs will be chosen in three categories:

·         Entrepreneur of 2013 – open to established business owners with no more than 130 employees and gross sales revenue of at least $3 million in 2012

·         Emerging Entrepreneur – open to established business owners with no more than 12 employees, and at least $350,000 in gross sales revenue in 2012

·         College Entrepreneur – for undergraduate or graduate students with promising business plans, between the ages of 18 and 25 during the time of submission

Among other prizes, winners will be profiled the January 2014 issue of Entrepreneur magazine and will receive $500 in business services from The UPS Store. In addition, the College of Entrepreneur of 2013 will win $5,000 in business startup capital.

“The contest’s call for entries is hands down one of the most exciting times of the year for us. We get to see applicants from across the country come forward, showcase what they’ve built and give us a taste of what’s next for them,” says Amy Cosper, vice president and editor-in-chief of Entrepreneur magazine. “Their stories highlight the great accomplishments being made in small business and give us insight into the possibilities to come.”

“The UPS Store is passionate about supporting small businesses owners,” said Michelle Van Slyke, vice president of marketing and small business solutions at The UPS Store. We are excited to shine the spotlight on small business owners who deserve to be recognized for their hard work, dedication and remarkable success. ”

For more information, detailed rules and to submit an entry for Entrepreneur of 2013 or Emerging Entrepreneur of 2013, please visit entrepreneur.com/e2013. College students can enter their business plans for a chance to win at entrepreneur.com/e2013college. Entries are being accepted until June 17, 2013.

About Entrepreneur Media Inc.

Entrepreneur Media Inc. is the premier content provider for and about entrepreneurs. Our products engage and inspire every day with the advice, solutions and resources that fuel the bold and independent way entrepreneurs think.

After 36 years, nobody reaches more growing businesses. As the original magazine for the small and midsize business community, Entrepreneur continues to be the definitive guide to all the diverse challenges of business ownership. Entrepreneur.com is the most widely used website by entrepreneurs and emerging businesses worldwide. Entrepreneur Press publishes the books that turn entrepreneurial skills into business success.

To learn more, visit entrepreneur.com.

Follow us on Twitter at @EntMagazine, and like us on Facebook at facebook.com/entmagazine.

About The UPS Store

With more than 4,300 locations, The UPS Store network comprises the world’s largest franchise system of retail shipping, postal, print and business service centers throughout the United States. The UPS Store locations are independently owned and operated by licensed franchisees of The UPS Store, Inc., a subsidiary of UPS. For additional information on The UPS Store, including information on franchise opportunities for opening a The UPS Store location, visit www.theupsstore.com.

Follow The UPS Store on Twitter at @TheUPSStore and like The UPS Store on Facebook at facebook.com/theupsstore.

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Getting In The Game of Small Business Ownership

If you are a seasoned entrepreneur, what advice would you go back and give your novice self?  If you are new to the start up game, what advice are you seeking?The UPS Store

This week we had a great twitter chat with our twitter friends and the folks at The UPS Store! There were great questions and tips about “Getting In the Game” of small business ownership. I wanted to collect and share these little gems in cased you missed our #SBOAdvice chat.

To see the full recap go to the UPS Store’s Small Business Blog.

The UPS Store is hosting two more chats with great advice for Small Business Owners:

“Stay In The Game” Twitter Chat with Stephanie Chandler (@bizauthor) – Tuesday, March 26th at 3:00 PM Eastern Time

“Game Winner” Twitter Chat with Barry Moltz (@barrymoltz) – Tuesday, April 2nd at 3:00 PM Eastern Time

Follow along with the chat by following the feed for #SBOAdvice.  Join the conversation.  Answer questions, ask questions and you could win a Small Business Toolkit from The UPS Store!

How to Participate in the Twitter Chat:

1. Create an account at Twitter.com.

2. Follow @TheUPSStore.

3. Use our custom TweetGrid to view the conversation in real-time.

4. To join the chat, tweet your question or comment and include the hashtag #SBOadvice in your tweet. (TweetGrid will automatically include the #SBOadvice hashtag.) Make sure your tweet is 140 characters or less.

5. The TweetGrid will refresh automatically. You should see your question appear in the conversation.

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It’s Tax Time! Four Ideas For Smooth & Stress Free Tax Reporting (That will also help you avoid an Audit)

Last Friday at 10:49 PM I sent all of my tax information to my accountant so he could do my taxes.  As a solo entrepreneur that works with a team of contractors and interns, I handle the tracking of expenses all year.  Don’t tell any one, but I typically save all of my receipts in a file box and then enter them all at once.  I know, horrible right?!  Every year I VOW that I’m going to track as I go, and every year I end up spending about 10 hours to recreate my expense log before I can even send my files over the fence to my accountant.

Shame on me.

As a creative, it’s easy to say, “Finances aren’t my strong suit.” It’s easy to fess up and get professional help, but the fact of the matter is, we still have to make sure we are running our books so that they don’t run us.

This is my 14th year filing out tax forms for me AND a business (I started my first business at the age of 19, my first year in college).  Now that my files are turned in and I can sleep a little better at night, I’ve thought of four tips I can pass along for a smoother tax time (that will also help you avoid an IRS audit).
4 Steps TO A Smoother Tax Time
1. Get a professional.  Don’t do your taxes yourself.  PERIOD.   I hired a professional five years ago to take over my taxes and I should have done it from the beginning.  The amount of additional money I got back my first year more than paid for the fee (and because I had a business the cost was tax deductible).  My accountant is worth his weight in gold.  He found me exemptions I didn’t even know about, and he helped me understand some of the BIG mistakes and IRS red flags I had in my books.  Unless you want to read all 74,000 pages of the IRS tax code, I suggest you let a trained professional help you AND go to bat for you!  My accounting firm will back me if I get an audit from the IRS and work with me to get it resolved (may it NEVER be necessary). (Here’s a little factoid, when the IRS began in 1913, the tax code was 400 pages).

2. I’m preaching to myself here, but keep track as you go and find a system that makes it easy for you to manage.  I asked on twitter on March 14th “What is your favorite software or app for your business?”  Almost all of the answers came back with financial software and apps.  Interesting! Freshbooks was one of the top open-ended responses.  A system that I had never heard of until that day.  Since January 1st, I’ve downloaded QuickBooks to my phone, but it still has “new” across the top because I haven’t opened it.  Last week, I downloaded Capture N Go, a picture taking software that makes capturing the date, amount and location of your expenses easy.  So far, me likey.   Remember that though I’m a HUGE fan of outsourcing the right things to the right people, this is one of those things that I think needs to stay close to home.  Sure, let someone else crunch the numbers and fill out the forms correctly, but don’t let someone inexperienced work on your finances just because it’s “cheaper”.  I turned a stack of receipts over to my assistant, gave her some training and had her enter them into the computer for me.  I ended up having to redo half of the work because she had classified things in the wrong categories and transposed numbers.   Lesson learned.

3. Be honest.  This really should be number one, because I feel so strongly about it.  I hear a lot of entrepreneurs say, “The government won’t notice if I inflate this number.” or “I deserve a bigger tax break, I’m a small business owner.” and then get “creative” in the numbers.  I’m grateful for a country where small business ownership is an option for me.  By going into business, I agree to abide by the laws of the land when I put an “OPEN” sign above my door.  Not to mention the fact that whether you believe in karma or not, I think it’s bad “business” for us to decide what running a business is worth on the back end.  If you don’t like a law, work with your law makers to get it changed instead of being dishonest in your tax accounting.  Do you want someone deciding behind your back what your service is worth, and leaving that amount at your register without you knowing?

4. Don’t rely fully on digital options. Keep a notebook in your purse, bag or car.  As digital as this age is, cell phone batteries die, and programs don’t open because we forgot our password or for any number of other reasons.   A surprising about of my mileage this year was in my physical pen to paper calendar because digital apps and tools weren’t working at the time.  Don’t leave money on the table.  Track everything, report everything and let your accountant tell you what you can and can’t deduct.

Finally, I’d love for you to share the systems and tools you use to keep up on finances all year long.  What software, apps or programs do you use?  What do you outsource and what do you do yourself?

Michelle McCullough is the Managing Director for Startup Princess and is also a national speaker and business consultant.  Michelle recently released Marketing Mastery, a 4 disc audio program that helps entrepreneurs and small business become confident in their messages that reach the masses.  Michelle became a partner in Startup Princess  in 2008.  She is responsible for event planning, marketing, affiliates, sponsorships and partnerships. Over the past 4 years she has coached women entrepreneurs (and even some men) and helped them grow their businesses from “dream in development” to established thriving businesses.  Michelle is a speaker, strategist, success expert and a serial entrepreneur. She started Doodads Promotional Products when she was 19 and has also spent the last 12 years working in marketing and advertising. She’s worked in all aspects of the industry from production to creative and sales to management. On top of her full-time jobs, Michelle has cultivated her love for entrepreneurship by running Doodads as a successful side business.  Today it continues to thrive.  This year Michelle launched a coaching program called “The Life Balance Myth” to help busy entrepreneurs build thriving businesses AND meaningful personal lives.  She believes that life balance is a myth, but she provides practical tools to achieve personal and professional success.   Michelle has two children ages 5 and 3 and lives in Utah.  You can learn more about Michelle at SpeakMichelle.com.  Michelle’s new radio show “Make it Happen” is ready for your listening pleasure!

I am blogging on behalf of Visa Business and received compensation for my time from Visa for sharing my views in this post, but the views expressed here are solely mine, not Visa’s. Information and opinions are presented solely for informational purposes, and are not intended, nor should they be construed, as a substitute for legal, accounting or tax advice.  You should consult an attorney or tax advisor for individual advice regarding your own situation. Visit http://facebook.com/visasmallbiz to take a look at the reinvented Facebook Page: Well Sourced by Visa Business. The Page serves as a space where small business owners can access educational resources, read success stories from other business owners, engage with peers, and find tips to help businesses run more efficiently. Every month, the Page will introduce a new theme that will focus on a topic important to a small business owner’s success. For additional tips and advice, and information about Visa’s small business solutions, follow @VisaSmallBiz and visit http://visa.com/business.

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WE Unite – Bring A Friend Promotion

Company Logo
We’re hosting a retreat for Women Entrepreneurs. We want you there!
When Women Entrepreneurs Come Together, That’s When the Magic Happens
I’m a live event junkie. There were inklings of this before I was part of Startup Princess. It has magnified many times over since I’ve been able to connect with amazing women who are making things happen in life and business. 

Live events help you build relationships, make new connections, learn something at the feet of experts, and what’s funny, is that when we get out of our business and into inspirational space, the downloads come, growth happens. We become renewed in our purpose, driven in our business and bigger paychecks are the end result. 

That’s why we created WE Unite, a place where women entrepreneurs CONNECT and GROW. We’re only having 80 people so that this first WE Unite event can really help YOU focus on what’s next in your business in a close knit setting with other amazing women entrepreneurs and our set of Fairy Godmothers. 

Some of the seats are already taken, but we want the ones that are left to go fast so that we can plan for our attendees. 

Anyone who registers between now and next Wednesday, March 20th, 2013 at Midnight (or while seats are open) will get to bring a friend for free!


Check out the event WE Unite, and then make plans to join us.

Make a Wish, Make it Happen!
Interesting Image
- Michelle McCullough - Managing Director, Startup Princess
Interesting Image

P.S. Today is Founder, Kelly King Anderson’s birthday! Send her some birthday wishes on the Startup Princess Facebook page!
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Great Small Business Advice is Right Around The Corner – Twitter Chat March 19th at 2:00 CENTRAL

Do you have a dream in development that you’d like to get off the ground?  Perhaps you want to start your own business or take your current business to the next level.  My equation for success is success = vision + action.  It’s time to get in the game.  It’s time to get on the playing field and take little steps each day for big results.

I’m Michelle McCullough, Managing Director for Startup Princess and Show Host of Make It Happen Radio.  As I’ve consulted with entrepreneurs across the country I’ve found that getting started and staying committed are two keys to business success.  Whether you’re creating a website to sell online or picking up the phone for personal one-on-one sales, your time management is just as important (if not more so) than money management.  You can have all the investment capital in the world, or only fifteen dollars in the bank, but if you’re wasting your time, you’ll have a hard time making it happen.

The UPS StoreJoin me and the UPS Store on Tuesday, March 19th at 2 PM Central Time for a #startupchat all about getting started and keeping up.  Jim Rohn said, “Motivation is what gets you started, habit is what keeps you going.” Creating routines for your entrepreneurial hats (Marketing, Managing, Creating, Fulfilling and Learning) will magnify your results and put money in your wallet.  We’ll talk about time management, boot strapping and how to build a team with out breaking the bank.  Follow the conversation with the hashtag #SBOadvice.

Between now and then, we’d love to connect with you on twitter @TheUPSstore, @startupprincess + @speakmichelle, and check out our sites at startupprincess.com and michelleontheair.com

Make a wish, make it happen!

Michelle McCullough is the Managing Director for Startup Princess and is also a national speaker and business consultant.  Michelle recently released Marketing MasteryThe UPS Store, a 4 disc audio program that helps entrepreneurs and small business become confident in their messages that reach the masses.  Michelle became a partner in Startup Princess  in 2008.  She is responsible for event planning, marketing, affiliates, sponsorships and partnerships. Over the past 4 years she has coached women entrepreneurs (and even some men) and helped them grow their businesses from “dream in development” to established thriving businesses.  Michelle is a speaker, strategist, success expert and a serial entrepreneur. She started Doodads Promotional Products when she was 19 and has also spent the last 12 years working in marketing and advertising. She’s worked in all aspects of the industry from production to creative and sales to management.  Last year Michelle launched a coaching program called “The Life Balance Myth” to help busy entrepreneurs build thriving businesses AND meaningful personal lives.  She believes that life balance is a myth, but she provides practical tools to achieve personal and professional success.   Michelle has two children ages 5 and 3 and lives in Utah.  You can learn more about Michelle at SpeakMichelle.com.  Michelle’s new radio show “Make it Happen” is ready for your listening pleasure!

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Today on Make It Happen Radio – Bestselling Authors Richie & Natalie Norton

What if the smartest people in the world understand something that the rest of us don’t? (They do.) What if they know that in order to achieve success, they will sometimes have to do things that others may initially perceive as stupid?The fact of the matter is that the smartest people in the world don’t run from stupid, they lean into it (in a smart way).

Join bestselling author, Richie Norton and me on Make It Happen Radio as we discuss how YOU, too can start something stupid and thrive.

In The Power of Starting Something Stupid, Richie Norton redefines stupid as we know it, demonstrating that life-changing ideas are often tragically mislabeled stupid. Learn how to crush fear, make dreams happen and live without regret by starting your own stupid ideas. Richie shows you how stupid is the New Smart—the common denominator for success, creativity, and innovation in business and life.

RICHIE NORTON is the author of the #1 Amazon Bestseller The Power of Starting Something Stupidas well as the popular blog, Start Stuff. Pacific Business News recognized Richie as one of the top Forty Under 40 “best and brightest young businessmen” in Hawaii. He is an entrepreneur, a sought-after speaker, and an international business development consultant. Richie is happily married to Natalie, and they have four sons.

Follow Richie:

On twitter: http://www.twitter.com/richienorton

On facebook: https://www.facebook.com/PowerOfStartingSomethingStupid

Online: www.richienorton.com  Take Richie’s 76 day Challenge here: http://richienorton.com/76daychallenge/

NATALIE NORTON Not only is Natalie Norton dedicated to living what she calls a “purpose driven life,” but she’s committed to inspiring others to do the same. Natalie speaks to audiences around the world on the subject of purpose and peak performance. In 2011, she founded the Breathe Intensive, “a business and lifestyle rework for moms who also happen to be entrepreneurs,” and her authentic, full-of-life writing and photography are consistently featured in local, national and international publications. Her first full length title is The Power of Starting Something Stupid, co-authored with her husband, Richie. Natalie is most fulfilled by her work as wife and mother of four boys.

Follow Natalie:

On twitter: http://www.twitter.com/natalienorton

On Facebook: https://www.facebook.com/pages/Natalie-Norton-Photography/144063065615149?ref=ts&fref=ts

Online: www.natalienortonblog.com

You’ll get the why and you’ll get the tools so you can Make It Happen!

Hear you soon!

Michelle

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The Power of Starting Something Stupid by Richie Norton- Book Review

Comments & Review by Kelly King Anderson, Founder of Startup Princess  “The Power of Starting Something Stupid” by Richie Norton releases TODAY.  Get your copy on Amazon.

What do you have in common with Richard Branson, Steve Jobs, Sara Blakeley, Ben Horowitz, Walt Disney and William Shakespeare?  If anyone has ever told you “You’re CRAZY!” for your startup dreams, you’re not alone!

The Power of Starting Something Stupid, Richie Norton, Author, Entrepreneurship, Small Biz

Adam & Eve were the first entrepreneurs if you consider they figured out how to survive which is #1. They were in a constant growth and innovating business model. Why do we think because we are their posterity that we get to be comfortable and stop this type of mindset? Seriously. I tell my students if we aren’t progressing and working on ourselves we’re asleep and/or nearly dead emotionally spiritually, physically, and mentally.

Richie Norton refers to this concept in his new book, The Power of Starting Something Stupid as “Living in Permanent Beta”. He talks about Reid Hoffman of LinkedIn and how he suggests we “be nimble, invest in yourself, build your network, take intelligent risks…and have a mindset brimming with optimism because it celebrates the fact that you have the power to improve yourself and the world around you.”

AMEN to that. Let’s decide TODAY, right NOW to better ourselves every single day of our lives.

More gems from Richie are ready to be discovered.  Preorder his book. You’ll love it!

-Kelly

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Become A Startup Princess

Startup Princess is an international network committed to empowering Women Entrepreneurs by offering resources for women in business to support, mentor, collaborate, learn from, and inspire one another. In 2006, after struggling to raise funding for an initial startup business venture, Kelly King Anderson recognized an important market niche existed for reliable resources educating women desiring to start and grow successful businesses, thus Startup Princess was developed.

Successful women entrepreneurs understand that for every business venture, they are in charge of creating, organizing, developing, managing, and assuming all the risks associated with their enterprise. That can seem quite intimidating but as other women business owners will tell you, it’s a lot of work, but it’s worth it! Success is within your grasp and Startup Princess is here to help.

First, join as a member of Startup Princess and start building a solid foundation. Membership entitles you to a listing in the Startup Princess Online Directory where we list women owned businesses. You’ll also access exclusive content like articles, videos, and audio straight from your email inbox. Coupled with feature interviews, discounts on events, networking connections, and press opportunities, your Startup Princess membership will give any woman entrepreneur a great start for her business!

Then, take advantage of Touchpoint, our annual business conference for women entrepreneurs. Practical planning meets sky-high inspiration at this high-impact event for women business owners to network and develop their approach to business with wisdom and creative direction from other women entrepreneurs across the country.

Need a little help taking your business to the next step? Wish you had a fairy godmother like Cinderella offering you a helping hand? Now you can! Startup Princess is the home of Fairy Godmother Consulting, volunteer mentors sharing tips and insights to bless the lives of other women entrepreneurs.

Startup Princess can offer many benefits to women in business from future women business owners to successful women entrepreneurs. Please call or fill out our contact form with questions, concerns, or general interest and let us help you by giving you full access to everything Startup Princess has to offer!