Danielle LaPorte is one of my real-life Fairy Godmothers, she’s granted many wishes for me–and for Startup Princ
ess since 2006 and now she’s a part of our newly formed Startup Princess Advisory Board. Her Amazon best-selling (co-creator and lead author) Style Statement is a powerful, self-discovery style workbook. Body & Soul Magazine said it, “redefine[s] the concept of style.” I absolutely agree.
Whenever I interact with Danielle (via phone, email, twitter, or read her new blog, White Hot Truth) I gain beautiful life and business insights from her perspective, wisdom and inner-strength. I love the way she teaches…gently pulls out what’s in my heart, helps me to dig deep and focus to connect my ideas with my life purpose. She’s the real deal and those who are privileged to work with her will be forever changed and their businesses-as an extension of who they are will thrive. Because I trust Danielle as a personal mentor, friend, and Fairy Godmother, I’ve invited her to share a special offer with Startup Princess readers. What a great opportunity to get more clear for the new year. Can’t wait to hear what you create.
The deal: SAVE $200 — yep $200 — on a 90-minute Fire Starter Call with Danielle LaPorte.
Startup Princess readers will receive a 90-minute Fire Starter (typically $500) for the cost of a 60-minute session: $300. That’s an extra half hour of “acumen and intuition” focused on you and your business. And…you can invite other comrades on the call with you if you like. So team up with a friend or invest in yourself. 5% of every session will go to your charity pick, and you’ll receive an MP3 of the call…and plenty of inspiration and strategy to blaze your way to success.
Fire Starter session must be booked within the month of February {it can be scheduled at a later date} to receive the 90 minute call for the 1 hour price. Read what Fire Starter clients have to say here http://whitehottruth.com/fire-up-your-business/ .
Get to Know Danielle better…enjoy the following article:
3 QUESTIONS TO SIMPLIFY YOUR SUCCESS
by Danielle LaPorte, entrepreneurial fire starter and founder of www.whitehottruth.com
1. What do you do (that gives you joy, because why bother if it doesn’t bring you joy)?
2. Who cares about what you do?
3. How do you get to who cares?
Those are the three essential, monumental questions for an entrepreneur. Whether you’re a hairstylist or a blogger, a lawyer or a widget seller, it’s the simplest questions that will illuminate the way. I’ve been using this inquiry strategy for years to build businesses and it never fails to shine a light on what top priorities are.
Like most simple things, you have to examine each question from every angle to fully glean its elegance and power. No matter what stage of growth your company is in, the answers to these questions should drive your daily actions.
Let’s use a hairstylist for example. {I happen to think hair stylists are seriously powerful citizens. You want to firmly plant an idea in the minds of thousands of people? Tell a hairdresser. He or she has the rapt attention of dozens of people a week. Salons are hotbeds of news and inspiration.} Back to success…
3 BUSINESS Q’s WITH AN ENTERPRISING WOMAN
YOUR PRODUCTS + SERVICES. Most entrepreneurs actually “do” more than they perceive of themselves. Examine the benefits and the sometimes- unintended positive consequences of what you give or make. Look for the deeper meaning of the result of your work.
1. What do you do (that gives you joy)?
Hairdresser says: “I cut hair.” No, really, what do you do? “I make people feel beautiful.” Uh huh. You’re getting it. “I’m a healer who happens to give highlights.” Bingo.
YOUR MARKET. Pay careful attention to who you actually attract – how do the people who buy your services or use your content/product see the world, what do they read, where do they shop, who do they listen to, what are their values?
2. Who cares about what you do?
Hairdresser says: “Humans with hair.” Could you be more specific? “Women…People who want to look great…Women between 20 and 50 who want the best possible cut and colour for under $100 – and like to talk about personal growth and baking.” Excellent. That is YOUR market.
MARKETING TO YOUR MARKET. Effectively accessing your audience means that you’re reaching as much of your market with the least amount of effort. Quality + Quantity + Leverage. Repeat that to yourself before you spending a dime on marketing. Look for leverage points, vocalizers, mavens, influencers to spread the word for you – from the right trade show or celebrity, to the local socialite or class president.
3. How do you access who cares?
Hairdresser says: “With business cards and an ad in the yellow pages.” Is that how the majority of YOUR market comes to you? “I get my very best clients by word of mouth referrals.” Whose word brings you YOUR market? “Becky the Realtor tells everyone. Janice is a total maven, she’s sent me at least ten clients. And Josie with the bakery and the flaming red bob – she’s so well connected.” Great. Give them each a free cut and a stack of business cards.
The formula for success is usually so simple it takes some time to really see it. The answers may take a while to find. Keep peeling back the layers until you come to the most elegant truth. Because the truth is what works. Simple.
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Danielle LaPorte is the founder of www.whitehottruth.com and the lead author of the bestseller, Style Statement: Live By Your Own Design. A former think tank exec, she helps social entrepreneurs rock their careers and creativity with her signature Fire Starter Sessions. A speaker and media personality, Danielle has been featured in Elle, The Huffington Post, Vogue Australia, The National Post and Domino. She co-founded the popular site, www.carrieanddanielle – she left in 2008 to go solo. You can reach her at d(at)daniellelaporte(dot)com











I had decided not to keep publishing an online magazine I founded and edited for the past four years. I changed to a blog format and started writing. Something didn’t feel right though. But even though I felt overwhelmed and stuck, I knew this was the work I was here to do.
I had the privilege of having a firestarter session with Danielle. I honestly feel like I’ve been revived after flatlining. Danielle was able to pull out bits and pieces of my answers to her burning questions, and help me find what is true for me. I consider myself to be extremely intuitive, but I didn’t see my way until then. A firestarter session is freeing. Danielle makes it easy to let go and trust the process even if you don’t see out outcome at the moment.
Because the session was so focused, I didn’t see all the subtleties and ideas that rose to the surface during the session. By the time I finished listening to the recording of our sesion, I had completely written my action plan. I haven’t stopped since.
I recently had the great privilege of a fire starter session with Danielle. I adore this woman. It truly was sacred time and I felt completely heard, seen and understood. I have felt stuck in my career for many years now and have been unable to find the right place to make a difference and express my self. The time with Danielle has blown my mind and been a huge leap in clarity. Danielle’s presence and compassion and intuition as well as her powerful questions, have really helped me to get a heartfelt sense of who I am and what I stand for. Quite simply I walked away with a clear sense of me and what I need. I summarized it all in a few lines and could not believe how clear it was – it was magical. The beauty is that my new clarity is manifesting in the outer world and all without the effort and burden that the old way required. I am feeling great and attracting people and ideas that resonate. I truly believe that my new venture is being born and all from this clarity and understanding. I would highly recommend a fire-starter with Danielle so you can ignite your own flame.
@ L’Tanya and @ Rhonda … wow … what a great way to start the week. Shine on!
Love,
Danielle
Wow, pretty powerful praise. Sign me up!
I haven’t [yet] had a firestarter session with Danielle but I’ve done my share of business consulting over the years and you, Ms LaPorte, are bang on. Those three simple questions will set you free. It’s kind of crazy when it actually sinks in that you don’t need to know a lot more than the answersto these three questions. Your articulation of these touchstones is so clear and clean. Thank you.
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